SAMBAL MABO FINDINGSTo gather more insight toward Sambal Mabo’s brand, I have conducted 3 types of research: Netnography, Qualitative, and Quantitative.Nov 8, 2020Nov 8, 2020
Brand Touchpoint of Sambal MaboTo create more improvement in the brand, we need to know and understand the issues that the brand have to be able to generate proper…Oct 3, 2020Oct 3, 2020
Brand Communication Evaluation of Sambal MaboBrand communication is an important part of brand management. It is a tool used by the companies to inform, enlighten, persuade, remind…Sep 19, 2020Sep 19, 2020
Sambal Mabo Brand Inventory — Week III Part 2To know and learn deeper about Sambal Mabo’s brand, I have done brand audit of the brand by using Point of Difference (POD) and Brand…Sep 13, 2020Sep 13, 2020
Sambal Mabo Brand Inventory — Week III Part 1Acts as one of food complements, chili sauce is a mandatory food item favored by many Indonesian people. To them it is incomplete and not…Sep 13, 2020Sep 13, 2020